Sargaalaya is not only about handicrafts but is also about the traditional art forms of Kerala.
This will encourage evolution of design concepts while also seeding the Sargaalaya brand and its potential applications within the future designers. In long term, skill development can be formalized as structured learning programs and offered as self-development creativity packages in par with the tourist season or vacation breaks for students.
Traditional performing arts are always an add-on to the unique culture of Kerala. In Sargaalaya, the traditional art forms are also taken care. Kalripayattu, Theyyam are all artforms that are to be shared with the outer world in terms of glory they possess. They are preserved in such a way that the artists come under one head. Outsiders are given opportunity to hire artists from Sargaalaya and enjoy art forms at the place of their demand. It is ensured that the very essence of the art forms is never spoiled and is taken with proper care.